Rory McIlroy’s net worth: Masters winnings, Nike deal and where else the golfer makes his millions

A quick tot of McIlroy’s prize money after his big win in Augusta suggests he might one day be a billionaire sportsman

Rory McIlroy dons the champion's green jacket after winning the 2025 Masters Tournament in Augusta. Photograph: Michael Reaves/Getty
Rory McIlroy dons the champion's green jacket after winning the 2025 Masters Tournament in Augusta. Photograph: Michael Reaves/Getty
What did Rory McIlroy win when he won the Masters?

McIlroy received $4.2 million (€3.69 million) for winning the 2025 Masters, along with the famous green jacket, a replica of the champion’s trophy that resides at Augusta National and a gold medal. Not bad for four days on the golf course.

That is a lot of money, but doesn’t he win that much on a regular basis?

Yes, it is not even the most money he has won in a tournament this year. When he won the Players’ Championship in March, the 35-year-old received $4.5 million. He tops the PGA Tour money list this season with $13,257,558 in prize money.

How much money has he won on the PGA Tour?

According to the PGA Tour, he has won $104.25 million in official prize money since his first PGA Tour event in 2009. This is second only to Tiger Woods ($120.99 million). But McIlroy’s PGA total does not count Fed-Ex Cup winnings for his three victories and many millions for high placings. His first Fed-Ex victory in 2016 was worth $10 million. The tally rose to $18 million for his third in 2022. He also earned $35 million from the PGA Player Impact Programme from 2021 to 2024. That initiative “to reward the players who have the biggest positive impact on business” was seen as a way of keeping top stars away from the lures of Saudi Arabian money on the LIV tour. Between it all, McIlroy’s earnings may have exceeded $200 million from the PGA Tour.

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Where else has he won money playing golf?

McIlroy was not a regular on the PGA Tour until his mid-20s and keeps a card on the DP World Tour (formerly European Tour). He tops the career money list there with €63.96 million. This includes some money won at majors that would overlap with PGA Tour earnings but it is a still a significant sum. If cryptocurrency is more your jam, McIlroy earned a large undisclosed amount with crypto for winning a PGA Tour v LIV match with Scottie Scheffler in Las Vegas last year.

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What other earnings does he have?

Accounts for the Dublin company that manages McIlroy’s royalty and management fees show revenues of $36.13 million in 2023. This is likely not the full story as he has another company, Rory McIlroy Enterprises Inc. Among other sponsorship deals, it is estimated he earns $10-12 million annually from equipment manufacturer TaylorMade and $15-20 million annually from Nike to wear its clothing and for image rights.

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What about his future earnings from winning the Masters?

McIlroy winning the Masters likely triggered several performance-related bonuses in his sponsorship contracts, where a top player can expect an eight-figure performance bonus from certain companies. The Masters was watched by a peak of more than 19 million people on Sunday on CBS. McIlroy was already famous but the victory will elevate his already big profile in the US. As a past champion, he will also be guaranteed to play in the Masters every year until he cannot compete, and with it potentially a 30-year opportunity of future prize money.

Ka-ching, eh?

McIlroy could one day be a billionaire sportsman. But some things in life – like winning the Masters, which he dreamed of as a child – are priceless.