One in four Irish shoppers has bought a product on AI’s advice, new research shows
Consumers are happy to ask AI for advice, but most are not yet ready to hand over control of their wallets
Wolfgang Digital sponsored
Wolfgang Digital sponsored
Smart marketers are using AI to listen. Everyone else is making noise
Wolfgang Digital is using artificial intelligence to understand audiences and improve creative performance, rather than to mass-produce content
Online retailers see 19% growth year-on-year, says Wolfgang Digital report
Irish e-commerce far outpaced overall retail growth of 1.5%, research from Wolfgang Digital has found
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