What does Guaranteed Irish mean in an increasingly globalised world?
It’s not just about made in Ireland - it’s about supporting Ireland, chief executive Brid O’Connell tells dentsu’s Dave Winterlich
Guaranteed Irish 50 years special report
Marking 50 years of Guaranteed Irish – one of our most trusted brands
Ahead of GI's 2024 awards ceremony, we ask what difference a Guaranteed Irish Business Award can make
Guaranteed Irish: How members are making an impact on communities all over Ireland
Member companies such as Chapters Bookstore, Glenisk, Wavin Ireland, Donegal Bees, Fleetwood Paints and PTSB desire strong engagement with their local communities
How homegrown businesses benefit from Guaranteed Irish membership
Joining GI offers promotion, lobbying and networking opportunites plus a wealth of commercial experience
GI mirrors the progressive outlook of Ireland’s modern economy
Although Guaranteed Irish has its origins in the traditional, its profile today reflects a diverse, dynamic membership
Revive Active continues to build on the success of its late founder
Still taking its lead from Daithi O’Connor, the supplement producer makes the most of its Guaranteed Irish logo
Provenance, community, jobs: what makes a firm Guaranteed Irish
Companies must show they meet specific criteria before they can use the widely recognised GI symbol
GI board members bring wide range of business expertise to the table
In the Guaranteed Irish boardroom the emphasis is on experience, common values and strength in diversity
To be Guaranteed Irish a business must take sustainability seriously
Commitment to the environment is one of the key criteria on which Guaranteed Irish members are appraised
50 years and only warming up
The business philosophy and operation of Guaranteed Irish have evolved greatly in its 50 years and it is now a national organisation for all businesses based in Ireland, which support jobs, communities and provenance, says chief executive Brid O’Connell
50 years of Guaranteed Irish - a timeline
From its inception in 1974, Guaranteed Irish has proved an outstanding success and a commemorative stamp marks its 50th year
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